Skype's Freemium Rate (free/fee) is flat
Local fluctuations are less interesting than the range.
I applied several curve fits to Skype's freemium ratio but nothing reliable came of it. I don't imagine it is predictive of anything, merely descriptive.
The wobbliness[1] of Skype's freemium ratio is, obviously, a function of variations in the supporting data. Eyeballing it, free activity leads fee by a few months. This makes sense if free experiences are preparatory behavior to greater commitment.
At a larger chart scale, like 1-100, the world of percentages, the curve would look amazingly flat. Many freemium businesses would interpret a ratio in Skype's 7-8 range as golden.
tags: skype, metrics, stats, statistics, free, freemium
Follow Phil Wolff on Twitter or FriendFeed or on Skype.
Follow Skype Journal on twitter
[1] I did love Professor Magaddino's econometrics classes, but wobbly suggests so much more than the proper language of statistics.
Labels: business, freemium, skype, statistics, strategy
Join the Skype 5.X Text Chat Room
0 Comments:
Post a Comment
We've started to moderate comments to avoid spam. Please excuse the short delay. We'll get your post online a quickly as possible.
Links to this post:
Create a Link
<< Home