After a week in Las Vegas for the Consumer Electronics Show, a small crew of Skype staff, led by Antoine "Ants" Bertout, flew to San Francisco to man a small MacWorld booth in the Apple pavilion. They were joined by folks from Kaplow, Skype's media relations firm, and Skype developer Yugma, living proof you can bring an enterprise-class Skype extra to market.

It was the busiest MacWorld in recent memory. The Skype station was often swamped, overflowing into walkways and neighboring spaces.

Ants and the gang recruited Skype developers, pitching Skype for the Mac's API and the Skype Developer Program.

Mac users love iChat, its fun features, the ability to play any media in sync within a chat and its multiparty video conferencing. But it remains a Mac-only product in a world where your cousin is a Windows user. Skype supports Apple's compatibility story.

P.S. I heard someone ran Skype for Mac on an Apple TV. Anyone see a photo or documentation?